"Love is Complicated" is a campaign for Adidas Golf that delves into the sometimes obsessive relationship that golfers have with the game. We created visuals that depicted the inner-workings of a golfer's mind. Environments are created using topographic charts, forgotten score cards, course maps, equipment schematics, and more. The result was a collage-like visual style that felt completely different from anything you’d typically see in any golf magazine.
